On Friday, 2018. On 14 January In September, the Valga train station was held at the Valga-Twins city Centre development Project meeting, which included the representatives of Valka District Council, Valga Parish Management Board and staff at both local tourism information centres. The main topics discussed at the meeting were the progress of the drafting of the construction project and the marketing activities of Valga, Twins city centre.
The aim of the project “Valga-Valka Twins city Centre” is to create a common cross-border outdoor space on the Estonian – Latvian border, in Valga – wearing. The project provides for the construction of a pedestrian bridge with a swing over a frog, a central square with a stage/pass and a children’s playground, a pedestrian trails along the frog, a centre of cultural and sporting activities at the Ramsi watermill, as well as at Raina/Sõpruse Street stage. From Latgales Street in Latvia to the Raja Street in Estonia transform into a pedestrian street. The total cost of the planned project is 3,529,411.76 EUR of which 85 or 2,999,999.98 EUR is INTERREG Estonia-Latvia cross-border cooperation programme 2014-2020 funding (ERDF).
The development of Valga – Valka Twins city centre is almost complete and both municipalities are planning to launch the construction work in 2019. Spring.
During the meeting, the international project manager of Valga Municipality, Lea Vutt and communications specialist, Põim Kama, presented his vision for better and more effective support for its guests on the territory of Valga-Valka town centre and citizens. One of the project’s marketing activities is to create a common website with the aim of attracting tourists to the Valga-Valka region. Mobile-friendly, interactive, map-based web site will combine Valga-Valka events, points of interest, catering places, accommodation and other service providers.
As part of the meeting, the project area, namely the Twin city brand, was discussed. The participants agreed that the former Valga/Valka brand needs to be reconsidered. To discuss the review of the existing brand or its replacement/replenishment with the city’s historical name Walk, it was decided 2018. On 22 June Joint meeting of the two municipal members in October. At the end of the meeting, the participants agreed that the planning of future marketing activities could not take place before deciding on the adoption of the Valga/Valkas brand.
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